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Please use this identifier to cite or link to this item: https://libeldoc.bsuir.by/handle/123456789/64671
Title: The psychology of color on websites: a comparative analysis of belarusian and american websites
Authors: Dikovitskaya, А. О.
Keywords: материалы конференций;сolor psychology;web design;color preferences;websites;minimalism;user experiences
Issue Date: 2026
Publisher: БГУИР
Citation: Dikovitskaya, А. О. The psychology of color on websites: a comparative analysis of belarusian and american websites / А. О. Dikovitskaya // Электронные системы и технологии : сборник материалов 62-й научной конференции аспирантов, магистрантов и студентов БГУИР, Минск, 13–17 апреля 2026 г. / Белорусский государственный университет информатики и радиоэлектроники ; редкол.: П. В. Камлач [и др.]. – Минск, 2026. – С. 1063–1064.
Abstract: The article is devoted to a comparative analysis of color psychology in the web design of Belarusian and American websites based on a study of statistics and website types. It examines the emotional and cultural associations of colors, their influence on the perception of the interface and user behavior. Age differences in the choice of color schemes in website design are identified. The global trend of design schools moving towards European minimalism is emphasized.
URI: https://libeldoc.bsuir.by/handle/123456789/64671
Appears in Collections:Электронные системы и технологии : материалы 62-й конференции аспирантов, магистрантов и студентов (2026)

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